Cremology: innovation price at Salón Look 2012
The 15th edition of Salón Look was held last weekend in Madrid, with participation from more than one thousand brands, both national and international.
One of the big new developments for this edition was the 1st Innovation Gallery, which aims to encourage the research and development of new technologies and products in the complete beauty and image industry, and to highlight and promote the most significant advances in this area.
Cremology, together with a select group of products, was selected to form part of this Gallery and to be displayed to the public in an area set up especially for this purpose. Additionally, on Friday 28th September, with the media present, Cremology received the diploma certifying it as one of the most innovative products of the year.